MA-g
The Museum of Avant-garde

Pierre Boucher

France (1908—2000)
After his studies at the School of Applied Arts in Paris, Boucher collaborated to the magazine Arts et Métiers Graphiques. From the early ‘30s he worked in advertising and movie poster design. He combined photography and graphic design as a member of the New Vision (or New Objectivity) movement, focusing on photomontage and editing. In 1934 he founded with René Zuber and Maria Eisner the Alliance-Photo agency. After the war he also founded Agency for Broadcasting and Photo Editing and later Multiphoto. Over the years he focused on different themes, from nudes to mountain landscapes, such as in the Méthode française de ski with Émile Allais.